Maui Jim eyewear combines superior lens technology, vibrant design, and a strong connection to island living. Founded in Hawaii in 1987, the brand quickly built its reputation by offering sunglasses that enhance colours and clarity while providing exceptional eye protection. Known for its patented PolarizedPlus2® lenses, Maui Jim delivers unmatched glare reduction, vivid colour enhancement, and 100% UV protection. This makes it a favourite among outdoor enthusiasts and travellers seeking high-performance eyewear.

The brand offers a diverse range of styles to suit different tastes and activities. Designs include sporty wraparounds, classic aviators, elegant cat-eye frames, and timeless rectangular shapes. Each frame draws inspiration from Hawaii’s natural beauty, evident in lens colours like Maui Rose®, HCL® Bronze, and Blue Hawaii. To ensure comfort and durability, frames are crafted from high-quality materials such as lightweight nylon, corrosion-resistant titanium, and durable acetate. These materials make the eyewear adaptable to various environments and long-lasting.

Performance features elevate Maui Jim sunglasses for active lifestyles. Adjustable nose pads, spring hinges, and hydrophobic coatings help repel water, grease, and smudges. These practical additions ensure a secure and comfortable fit during outdoor activities. The brand also extends its advanced lens technology to prescription eyewear, allowing everyday users to experience the same clarity, protection, and vibrant visuals that define Maui Jim sunglasses.

By combining innovation with a laid-back aesthetic, Maui Jim has become synonymous with outdoor adventure and casual luxury. Its sunglasses resonate with a broad audience, from beachgoers to professional athletes, who appreciate both function and style. Embodying the spirit of the Hawaiian islands, Maui Jim eyewear suits any activity—whether hiking, driving, or relaxing by the ocean—while delivering exceptional quality and a vivid visual experience.